How Are You Networking With People on Linkedin?
LinkedIn can easily be compared to a live networking event when talking about the process of building relationships. Most of the time you are advised to not sell at a networking meeting; instead, build relationships and see if an opportunity reveals itself. However, being an entrepreneur with a family does not give you much time for a coffee meeting ‘to see’ if a business exchange will develop. Time is a precious intangible item that we cannot get back. Rarely are we in the mood to put on our best outfit, prep and drive to an event hoping for an opportunity. Using LinkedIn cuts down the time you would use to get dressed, drive then engage after the host or guest speaker makes a presentation at a networking meeting. You might say right now, live events matter. Yes, they do. This...
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