Big Money’s in Mobile Marketing Solutions for Valentine’s Day

mobile phone image, mobile marketing solutions

February has the love and Black History Month in the United States, so it’s the perfect time to use mobile marketing solutions. Online sales statics project jewelry sales will reach 21 billion this year plus the traditional candy, flowers, bears, and dinner sales.

Your job is to cut through the consistent marketing messages on the television, free phone apps, and in stores. So, for entrepreneurs and small businesses to increase visibility you must be where most of your audience spends their time.

[bctt tweet=”Most people have mobile phones with texting, and this can be your way of reaching them.”]

Every platform used for marketing has its benefits. Messaging advantages are that:

  • it helps customers purchase conveniently from their smartphones
  • businesses can receive more recurring and spontaneous sales
  • it is a fast way to get a response from a customer and share valuable/timely information

Thinking about Valentine’s Day sales, men do not have a reputation for shopping for their significant others regularly. But, if you have your men customer’s mobile numbers, you can text an image of your product, its top benefit with a buy now button making their lives easier.

[bctt tweet=”Convenience is the benefit you provide your customers with mobile marketing solutions.”]

Best Text Message Marketing

Best practices in marketing are that customers need to see your brand at least 7 times before they consider buying from you. Online and mobile marketing solutions help you get found by customers in various media.

Instagram (IG) and Pinterest users are known for following companies. For you to get found online, you must have a profile on one or both platforms. You also need to create a system that includes:

  • your primary platform
  • 2 Social media (should include IG and/or Pinterest) profiles
  • Email
  • Mobile Marketing

These platforms make it easy for you to get in front of a customer 7 times or more. It does not have to be overwhelming because the goal of each media is different. Although some believe email is dead, marketing best practices show a different perspective. Contributing valuable content online increases visibility, and the results can be sales, but email and mobile marketing lists provide recurring purchases while building brand loyalty.

When social media crashes (like Facebook, IG, and others have done, your email and the mobile list keep you connected to your audience). Don’t feel like social media is your only place to connect with customers and increase profits. Mobile marketing increases your bottom line faster because most texts are read within 3 to 5 minutes of receipt.
Although February is here, you still have time to get in front of customers 7 times using the four methods above. For help with mobile marketing solutions, get the guide here.