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Author: Ford

Facebook Groups Again Showing Proven Benefits
November 25, 2017
| No Comments
| Social Media Marketing
Facebook logo, Facebook groups

Online marketers now expect Facebook changes and they are at it again with Facebook groups. Entrepreneurs are using their Facebook groups as one of the benefits they offer with programs. Some companies are performing the beta testing messenger in their groups for customer care.   What?!! Yes.   Facebook Groups for Webinars and Support A lot of companies use Twitter for customer support, and now Facebook is developing a process to offer this service. Facebook wants people to stay on their platform all the time so, they are giving more reach to people that use: Facebook Live Post Directly on their platform People that share post directly on the platform But, I am finding entrepreneurs ways of using Facebook’s platform brilliant. [bctt tweet="Coaches, consultants, and entrepreneurs are using Facebook’s platform as a benefit in their programs."] Following purchasing or subscribing...

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Three Proven Ways to Achieve New Product Launch Success
September 20, 2017
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| product launches
new product launch

  Every new product launch is specific – there is no one size fits all. However, there are best practices to use when announcing your products. Here are some acceptable timelines to consider when launching lead magnet, nominal fee products, and book launches. Lead Magnet Products Lead magnet products are used to: build your email list show your expertise use it to lead into an upsell People are slower to give their email addresses now because of spam and message overload. The way to get email addresses are to give them a product that will: include a valuable piece of information that solves a problem easy and quick to implement – can’t be complicated Subscribers can see the results and will want more These new product launches do not need a schedule. When your product is ready, promote it. EVERYWHERE!...

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What are Successful Unusual Ways to Promote Your Book?
July 28, 2017
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| Book Marketing

[caption id="attachment_2337" align="alignleft" width="300"] photo by: Fox[/caption] Aspiring authors receive advice to be an author simply write, but what about ways to promote your book? After all the purpose of writing a book is creating something for someone (hopefully for a lot of people) to read. With this in mind, promoting a book can become an overwhelming task.         [bctt tweet="Authors face the task of breaking through marketing noise to highlight their books."] Creating unique promotional campaigns is the way authors succeed to make significant sales. Review these examples to spice up your marketing strategy and get your book into the reader’s hands. Ways to Promote Your Book Technology empowers you to promote your book effectively in ways that are compatible with your personality. It can also help you put a spin on a standard marketing practice...

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Conquer Your Marketing with a Profitable Sales Funnel Template
July 28, 2017
| No Comments
| Affiliate Marketing, Internet Marketing

All entrepreneurs especially Coaches have to create a sales funnel template to be successful. Coaching is a service business that relies on individuals and businesses contracts for stability. Three, six or annually, these contracts help Coaches work with clients and have time to cultivate new customers. Until a Coach has a large following, a sales funnel template is required to cultivate clients. A primary struggle Coaches experience is that they promote their program to prospects before cultivating relationships. Coaches forget the cultivation process required to gain clients consistently is the sales funnel template. [bctt tweet="The sales funnel template is how Coaches and all services professionals secure clients."] To conquer this marketing strategy, the Coaches have to determine their goal. If a Coach wants 5,000 people to purchase their 6-month program, they have to: Prove why it’s worth the cost. keep...

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